What does triangulation refer to in UX research?

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Triangulation in UX research refers to the practice of using multiple methods or data sources to gather information about a user experience. This approach helps to increase the validity and reliability of the data collected by confirming findings across various methodologies, such as combining qualitative and quantitative research methods. By leveraging different perspectives and data points, researchers can obtain a more comprehensive understanding of user needs, behaviors, and preferences. This method can involve using surveys alongside usability tests or interviews in conjunction with analytics data, for instance.

The other options do not capture the essence of triangulation. Creating diagrams for visual representation pertains to data visualization, not the method of data collection. Assessing user satisfaction levels is a part of the research process but does not encompass the diverse methods used to explore those levels. Conducting one-on-one interviews is a single method of data collection and does not represent the comprehensive approach that triangulation embodies.

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